Friday, November 11, 2022

Ford Urges Dealers to Invest in Electric Vehicles


 A skilled general manager with nearly four decades of managerial experience in the automobile industry, Leo Sfikas served as the general manager of Currie Motors Auto Group in Chicago, during which he was responsible for business growth and operations, as well as its strategic vision and long-term planning. One of Leo Sfikas’ notable accomplishments included leading Currie Motors Ford of Frankfurt to a No. 1 regional ranking in 2006.


Ford encourages its dealers to invest in upgrades that will enable them to sell electric vehicles (EVs) made by the automobile manufacturer. As of the time of announcement in April, Ford had rolled out three EVs - the 2022 Ford F-150 Lightning pickup, the e-Transit van, and the 2022 Mustang Mach-E crossover. Ford dealers are eligible for EV certification through the investments.


Ford dealers can choose to invest $500,000 or $1.2 million on upgrades via two programs. High-tier dealers must invest $900,000 upfront in exchange for a special “elite” EV certification that qualifies them to receive more EVs. Ford executives urge dealers to invest more than $1 million on upgrades to boost profit and reduce costs.


According to executives, the goal of the automobile company is to ensure that dealers remain an invaluable part of its supply chain. Ford's network of dealers includes nearly 3,000 entities.

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